Student-Athlete Recruitment Platform

The project involved building a digital recruitment platform to help student-athletes navigate the college recruitment process and connect directly with college coaches. The platform centralizes athlete profiles, communication, and recruitment guidance into a single, mobile-first experience.

To date, the platform has supported $300M+ in athletic scholarship opportunities, delivering measurable impact for student-athletes and their families.

Get Your App Consultation

The Challenge

The college recruitment journey is fragmented and difficult to manage:

Limited visibility to college coaches and programs
Confusing recruitment requirements and timelines
Communication scattered across email, social media, and third-party tools
No centralized view of athletic and academic performance
Uncertainty around scholarship eligibility and opportunities

Athletes and families needed a trusted, centralized solution to simplify recruitment and improve exposure.

The Solution

A mobile-first student-athlete recruitment platform was designed and developed to unify profiles, communication, and opportunity discovery.

Key capabilities included:

Centralized athlete recruitment profiles with academic and athletic data
Highlight video uploads and performance tracking
Coach discovery and athlete search by sport, position, and level
Secure in-platform messaging between athletes and coaches
Scholarship visibility and recruitment guidance tools
Optimized mobile experience for frequent, on-the-go usage

Architecture Overview

Athlete Profile Creation

→ Coach Discovery & Search
→ Direct Messaging & Engagement
→ Scholarship & Opportunity Tracking
→ Ongoing Profile Updates & Visibility

Technology Stack

Platform: Web & Mobile
Architecture: Scalable, mobile-first application
Communication: Secure in-platform messaging
Media: Video and performance data uploads
UX: Accessible, non-technical user experience

Business Impact

Increased visibility for student-athletes across college programs
Simplified and more transparent recruitment journey
Strong engagement driven by mobile-first design
Over $300M+ in scholarship opportunities supported
More organized and efficient recruitment management

Key Takeaway

When a complex, high-stakes process is fragmented, centralization drives clarity and results. By unifying profiles, communication, and guidance, this platform empowers student-athletes to take control of their recruitment journey and unlock meaningful scholarship opportunities.